Future of
Ski Travel

Snowgroup needed a brand that could support a fast-growing ecosystem while still feeling clear, modern, and instantly recognizable. Our approach began with rebuilding their visual foundation, refining everything from typography to color to motion so the identity felt unified across Snowbus, Reservewinter, and Snowclub. By focusing on clarity, consistency, and a stronger point of view, we reshaped the brand into a system that communicates confidence, community, and movement. The final identity gives Snowgroup a foundation that can scale with their vision.